---
title: Commercial Excellence Blog | Venturise | Marko Kiers
description: I drive Commercial Excellence in B2B SaaS, Tech & AI. A hands-on leader & revenue architect obsessed with scaling results through commercial innovation
---
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# Marko Kiers
I drive Commercial Excellence in B2B SaaS, Tech & AI. A hands-on leader & revenue architect obsessed with scaling results through commercial innovation
Posts by Marko Kiers
[AI Answer Engine Optimization with HubSpot AI Search Grader](https://www.venturise.nl/insights/ai-answer-engine-optimization-aeo-with-hubspot-ai-search-grader)
[AI Search Optimization](https://www.venturise.nl/insights/tag/ai-search-optimization)
### AI Answer Engine Optimization with HubSpot AI Search Grader
Feb 02, 2026 7 min read
[Seven Steps to Align Sales Compensation With Your Growth Strategy](https://www.venturise.nl/insights/seven-steps-to-align-sales-compensation-with-your-growth-strategy)
[Sales Compensation](https://www.venturise.nl/insights/tag/sales-compensation)
### Seven Steps to Align Sales Compensation With Your Growth Strategy
Jan 05, 2026 17 min read
[Navigating Growth: using the V2MOM model as your Go-To-Market compass](https://www.venturise.nl/insights/navigating-growth-using-the-v2mom-model-as-your-go-to-market-compass)
[Commercial Excellence](https://www.venturise.nl/insights/tag/commercial-excellence)
### Navigating Growth: using the V2MOM model as your Go-To-Market compass
Dec 10, 2025 11 min read
[Rethinking the Hunter and Farmer Divide in Sales](https://www.venturise.nl/insights/rethinking-the-hunter-farmer-divide-in-sales)
[Commercial Excellence](https://www.venturise.nl/insights/tag/commercial-excellence)
### Rethinking the Hunter and Farmer Divide in Sales
Nov 18, 2025 9 min read
[Scaling Faster, Together: Turning Partnerships into Growth Multipliers](https://www.venturise.nl/insights/scaling-faster-together-turning-partnerships-into-growth-multipliers)
[Partnerships](https://www.venturise.nl/insights/tag/partnerships)
### Scaling Faster, Together: Turning Partnerships into Growth Multipliers
Nov 01, 2025 6 min read
[Why Customer Experience Should Be Your Competitive Advantage](https://www.venturise.nl/insights/why-customer-experience-should-be-your-competitive-advantage)
[Product-Led-Growth (PLG)](https://www.venturise.nl/insights/tag/product-led-growth-plg)
### Why Customer Experience Should Be Your Competitive Advantage
Oct 26, 2025 4 min read
[The Essence of Commercial Excellence](https://www.venturise.nl/insights/the-essence-of-commercial-excellence)
[Commercial Excellence](https://www.venturise.nl/insights/tag/commercial-excellence)
### The Essence of Commercial Excellence
Oct 20, 2025 2 min read
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