Striving for

Commercial Excellence

In every part of your organization

Inspired by the "Venturi Effect"

Increasing sales velocity and lowering pressure

The Venturise Philosophy

Venturise is inspired by the "Venturi Effect"; a phenomenon in fluid dynamics in which pressure decreases within a constricted section of a pipe or funnel, while simultaneously accelerating flow. You might be familiair with its effects in racing as it is this phenomenon that keeps a low pressure under F1 cars, and makes them stick to the tarmac in close corners. (More details concerning the Venturi effect, or ground effect in racing)

Like the Venturi Effect, we aim to accelerate sales & deal flow while minimizing commercial pressure. 

We believe growth happens when friction is removed, alignment is created, and every part of a business works in sync toward shared goals.

Venturise is built on the idea of helping ventures rise by combining strategy, structure, and execution to unlock their full commercial potential.

In practice, this means shaping commercial processes and cultures that accelerate results, reduce pressure on teams, and strengthen customer relationships. Venturise aims for perfection in every aspect of commercial execution; a philosophy called Commercial Excellence.

Venturise® is a registred trademark.

The Venturise Philosophy

We believe growth comes from removing friction and creating flow. Our name is inspired by the Venturi Effect, a principle from fluid dynamics that describes how flow velocity increases and pressure drops as a medium moves through a constricted passage.

In business, this translates to a simple truth: when commercial processes are designed with excellence, deals flow faster, pressure on teams decreases, and customer relationships grow stronger.

Venturise also carries another meaning. It is a combination of Venture and Rise, reflecting our mission to help ventures rise higher by unlocking their full commercial potential.

Marko Kiers

Venturise was founded by Marko Kiers with a clear mission: helping Investors, B2B SaaS and Tech companies unlock growth through Commercial Excellence.

With over 25 years of experience leading sales, marketing, and cross-functional commercial teams across industries, Marko saw a recurring challenge: organizations often lacked clarity, alignment, and execution in their commercial strategy. 

Venturise was created to close that gap.

picture founder venturise Marko Kiers